Rob Bier


Rob has coached full-time for twelve years. His background makes him equally comfortable working with the “soft” and the “hard” sides of business and people challenges.

Prior to becoming a coach Rob served as founder and CEO of two private equity backed companies in financial services, and prior to that was a partner in Monitor Group, the strategy consulting firm, where he ran their European Financial Services practice. Rob also served on the Management Advisory Board at TowerBrook Capital Partners, an $14 billion private equity firm, and he is currently the chairman of two early-stage tech companies.


Rob has studied coaching with Professor Chris Argyris of the Harvard Business School, at the Coaches Training Institute, and with Nancy Kline of Time to Think. He has an engineering degree from Stanford University and an MBA from the Harvard Business School.


Rob loves spending time in nature hiking, skiing and exploring, and when he’s in Singapore he enjoys hanging out with his dogs Rosiebagel & Hoffie.

Mascha Peeters, Executive Assistant

Mascha Peeters,
Business Manager

Mascha was educated at Utrecht University in the Netherlands where she studied Environmental Science and Politics. Since graduating she has worked as a book seller, office manager, performance analyst and games tester. She is training to get her black belt in Taekwondo

Mascha Peeters, Executive Assistant

Isabella Lim,
Marketing Director

Isabella has spent more than 15 years in regional marketing roles. She lived in Hong Kong from 2007 to 2015, where she managed the annual Hong Kong International Literary Festival, rated one of the best Asian literary festivals by As a strong believer that children should be inspired to read, she launched the Hong Kong International Young Readers Festival in 2012. She has a Bachelor of Arts degree from the National University of Singapore in English. She loves to cook and maintains a personal blog as a way to keep alive memories of dear ones.

Julene Chew, Consultant

Julene Chew,
Associate Consultant

Julene started her career as an assessment psychologist. Since relocating to Singapore from Sydney in 2004, she has worked with the Southeast Asia management team of SAP Asia and for a tech startup before joining 6:30 Partners. She has a Masters in Psychology from the University of New South Wales. Julene enjoys playing classical piano, wushu, hiking, and dancing salsa. She is passionate about children’s literacy.



How 6:30 Partners Got its Name

Executives are busier than ever – and one of the easier things to let go of is the time we spend developing our people. But we all know it’s best to incorporate people development into our daily business practice. I found this was a challenge for myself and my team when I was a CEO, so to counter this tendency we committed to spend the last 30 minutes of every day doing “people stuff.” That could be coaching, or taking a few people out for a beer, or just chatting with junior team members. We usually did this between 6:30 and 7:00, so to keep each other honest, we started to ask each other: have you done your 6:30?